Santa Rosa vs Salem: Cost of Living (2026)

A side-by-side comparison of Santa Rosa, CA and Salem, OR, using US Census Bureau data.

MetricSanta Rosa, CASalem, OR
Population178,221175,754
Median household income$92,604$67,540
Median home value$661,700$349,500
Median rent (/mo)$2,024$1,224

Source: US Census Bureau ACS 5-Year (2022). Highlighted cell = more affordable / higher income.

Comparing Santa Rosa, CA and Salem, OR comes down to what you value most. Salem has the lower median home value, and Salem has the lower median rent.

Santa Rosa has the higher median household income, which affects how far a paycheck stretches against local housing costs. The table below breaks down the key numbers side by side, all sourced from the US Census Bureau.

Frequently asked questions

Is it cheaper to live in Santa Rosa or Salem?
By median home value, Salem is the cheaper of the two ($349,500 vs $661,700). Rent and income differ too — see the full comparison above.
Which has higher salaries, Santa Rosa or Salem?
Median household income is $92,604 in Santa Rosa versus $67,540 in Salem, per the US Census Bureau.

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